| 紀錄類型: |
書目-電子資源
: 單行本
|
| 作者: |
BoutilierRobert, 1950- |
| 出版地: |
New York, N.Y. |
| 出版者: |
Business Expert Press; |
| 出版年: |
2011 |
| 版本: |
1st ed. |
| 面頁冊數: |
1 online resource (x, 172 p.) |
| 集叢名: |
Strategic management collection |
| 標題: |
Customer relations - |
| 標題: |
Issues management - |
| 標題: |
Social networks - |
| 電子資源: |
http://portal.igpublish.com/iglibrary/search/BEPB0000085.htmlBusiness Expert Press electronic resource |
| 摘要註: |
Offers a fact-based strategy development process for managing issues and controversies. The book shows practitioners how to ground their strategic advice on empirical research that reveals the socio-political dyclmics of the issue. It is the first book to approach issues management from a blended application of advances in stakeholder theory and social network analysis. Readers learn how to track the socio-political environment in order to (a) avoid risks and crises, (b) obtain essential environmental scanning information for strategy development or adjustment, and (c) secure the organization's reputation and access to vital resources |
| ISBN: |
9781606490983ebook |
| ISBN: |
9781606490976pbk. |
| ISBN: |
1606490982ebook |
| ISBN: |
1606490974pbk. |
| 內容註: |
Preface 1. Why a stakeholder approach to managing issues? 2. Where do issues come from? 3. Social capital in stakeholder networks 4. Getting the data 5. Summarizing the data 6. Developing strategies for specific issues and their stakeholders 7. General issues management strategies and metastrategies Notes References Index |