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Advertising at war : business, consumers, and government in the 1940s
紀錄類型:
書目-電子資源 : 單行本
副題名:
business, consumers, and government in the 1940s
作者:
StoleInger L,
其他團體作者:
Project Muse
出版地:
Urbana
出版者:
University of Illinois Press;
出版年:
c2012
面頁冊數:
1 online resource (288 p.).
集叢名:
The history of communication
標題:
Corporations - Public relations - United States - 20th century -
標題:
World War, 1939-1945 - Propaganda - United States -
標題:
Advertising - History - United States - 20th century -
標題:
United States - History - 1933-1945 -
電子資源:
http://muse.jhu.edu/books/9780252094231/
附註:
Includes bibliographical references and index
ISBN:
9780252094231electronic bk.
ISBN:
9780252037122hbk.
ISBN:
9780252078651pbk.
內容註:
Prelude to war -- Advertising navigates the defense economy -- The initial year of the Advertising Council -- The consumer movement's return -- Advertising, Washington, and the reclmed War Advertising Council -- The increasing role of the War Advertising Council -- Peace and the reconversion of the Advertising Council
Advertising at war : business, consumers, and government in the 1940s
Stole, Inger L
Advertising at war
: business, consumers, and government in the 1940s / Inger L. Stole - Urbana : University of Illinois Press, c2012. - 1 online resource (288 p.).. - (The history of communication).
Prelude to war -- Advertising navigates the defense economy -- The initial year of the Advertising Council -- The consumer movement's return -- Advertising, Washington, and the reclmed War Advertising Council -- The increasing role of the War Advertising Council -- Peace and the reconversion of the Advertising Council.
Includes bibliographical references and index.
ISBN 9780252094231ISBN 9780252037122ISBN 9780252078651
CorporationsWorld War, 1939-1945Advertising -- Public relations -- Propaganda -- History -- United States -- United States -- United States -- 20th century -- 20th century
Advertising at war : business, consumers, and government in the 1940s
LDR
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http://muse.jhu.edu/books/9780252094231/
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