• The four stages of highly effective crisis management : how to manage the media in the digital age
  • [NT 42944] Record Type: [NT 8598] Electronic resources : [NT 40817] monographic
    [NT 47348] Title Information: how to manage the media in the digital age
    [NT 47261] Author: Jordan-MeierJane,
    [NT 47351] Place of Publication: Boca Raton, FL
    [NT 47263] Published: CRC Press;
    [NT 47352] Year of Publication: c2011
    [NT 47264] Description: 1 online resource (xxiii, 296 p.)ill :
    [NT 47266] Subject: Mass media - Management -
    [NT 47266] Subject: Crisis management -
    [NT 47266] Subject: Online social networks -
    [NT 47266] Subject: Public relations -
    [NT 51458] Online resource: http://www.crcnetbase.com/isbn/978-1-4398-5373-3
    [NT 47265] Notes: Description based on print version record
    [NT 51398] Summary: From the Japanese tsuclmi and the Egyptian revolution to the Haitian earthquake and the Australian floods, social media has proven its power to unite, coalesce, support, champion, and save lives. Presenting cutting-edge media communication solutions, The Four Stages of Highly Effective Crisis Management explains how to choose the appropriate language and media outlet to properly convey your message during and after a crisis. Unveiling the secrets of how to manage the media in a crisis, the book examines how rapidly evolving social media and Web 2.0 technologies have changed the crisis manageme
    [NT 50961] ISBN: 9781439853740electronic bk.
    [NT 50961] ISBN: 1439853746electronic bk.
    [NT 50961] ISBN: hbk.
    [NT 50961] ISBN: hbk.
    [NT 60779] Content Note: Media, crisis, and new reporting tools -- What is a crisis? -- Unfolding crisis -- Crisis is triggered -- A crisis stops the show -- Case in point: Virginia Tech -- The role of media in a crisis -- Social, interactive, and everywhere all the time -- Today's news from multiple platforms -- Old media play a role in the social media revolution: social or leave -- Power to the people: the rise of hyperlocal news -- Mainstream media are still a factor -- Social media's role in crisis -- Media ethics? what drives traditional media behavior -- Twitter: is it a fad or the "8 bazillion pound gorilla?" -- Overview -- Background
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