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Flip the funnel : how to use existing customers to gain new ones

[NT 42944] Record Type:	[NT 8598] Electronic resources : [NT 40817] monographic
[NT 47348] Title Information:	how to use existing customers to gain new ones
[NT 47261] Author:	JaffeJoseph, 1970-
[NT 47351] Place of Publication:	Hoboken, N.J.
[NT 47263] Published:	Wiley;
[NT 47352] Year of Publication:	c2010
[NT 47264] Description:	1 online resourceill. (some col.) :
[NT 47266] Subject:	Customer relations -
[NT 47266] Subject:	Business referrals -
[NT 47266] Subject:	Customer services -
[NT 51458] Online resource:	http://onlinelibrary.wiley.com/book/10.1002/9781118257852John Wiley
[NT 50961] ISBN:	9781118257852electronic bk
[NT 50961] ISBN:	1118257855electronic bk
[NT 50961] ISBN:	9780470591246electronic bk
[NT 50961] ISBN:	0470591242electronic bk
[NT 50961] ISBN:	9780470591260electronic bk. : Adobe Digital Editions
[NT 50961] ISBN:	0470591269electronic bk. : Adobe Digital Editions
[NT 50961] ISBN:	9780470591253electronic bk. : Mobipocket Reader
[NT 50961] ISBN:	0470591250electronic bk. : Mobipocket Reader

Flip the funnel : how to use existing customers to gain new ones
Jaffe, Joseph

Flip the funnel : how to use existing customers to gain new ones / Joseph Jaffe - Hoboken, N.J. : Wiley, c2010. - 1 online resource ; ill. (some col.).
Includes bibliographical references and index.
ISBN 9781118257852ISBN 1118257855ISBN 9780470591246ISBN 0470591242ISBN 9780470591260ISBN 0470591269ISBN 9780470591253ISBN 0470591250
Customer relationsBusiness referralsCustomer services

Flip the funnel : how to use existing customers to gain new ones
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010 1 $a 9780470591260 $b electronic bk. : Adobe Digital Editions
010 1 $a 0470591269 $b electronic bk. : Adobe Digital Editions
010 1 $a 9780470591253 $b electronic bk. : Mobipocket Reader
010 1 $a 0470591250 $b electronic bk. : Mobipocket Reader
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200 1 $a Flip the funnel $e how to use existing customers to gain new ones $f Joseph Jaffe
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210 $a Hoboken, N.J. $d c2010 $c Wiley
215 1 $a 1 online resource $c ill. (some col.)
320 $a Includes bibliographical references and index
606 $a Customer relations $2 lc $3 281067
606 $a Business referrals $2 lc $3 343423
606 $a Customer services $2 lc $3 282825
676 $a 658.8/72 $v 22
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700 1 $a Jaffe $b Joseph $f 1970- $3 343422
856 4 0 $z John Wiley $u http://onlinelibrary.wiley.com/book/10.1002/9781118257852

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