| 紀錄類型: |
書目-電子資源
: 單行本
|
| 副題名: |
value creation by structuring high technology alliances |
| 作者: |
Lutolf-Carroll, Constance |
| 其他作者: |
Pirnes, Antti, |
| 其他團體作者: |
Withers LLP |
| 出版地: |
Hoboken, N.J. |
| 出版者: |
Wiley; |
| 出版年: |
2009 |
| 面頁冊數: |
1 online resource (xxii, 618 p.)ill. : |
| 集叢名: |
[Wiley finance] |
| 標題: |
New business enterprises - |
| 標題: |
Entrepreneurship - |
| 標題: |
Cash flow - |
| 標題: |
Intellectual property - |
| 標題: |
Electronic books - |
| 電子資源: |
http://onlinelibrary.wiley.com/book/10.1002/9781118273166 |
| 附註: |
Series from jacket |
| 摘要註: |
Praise for From Innovation to Cash Flows. "Critically important topics for all entrepreneurs, new and experienced. Collaboration, intellectual property, and funding are described with depth and thoughtfulness. From Innovation to Cash Flows provides both the theoretical structure and the rich examples to serve as a great reference. Not to be missed!". -- Cheryl A. Fragiadakis, Head of Technology Transfer and Intellectual Property Management, Lawrence Berkeley National Laboratory." From Innovation to Cash Flows is a unique book that covers many of the essentials to be successful. |
| ISBN: |
9780470473672electronic bk. |
| ISBN: |
0470473673electronic bk. |
| ISBN: |
9781118273166electronic bk. |
| ISBN: |
1118273168electronic bk. |
| 內容註: |
From Innovation to Cash Flows: Value Creation by Structuring High Technology Alliances; Contents; Foreword; Preface; A NOTE TO TEACHERS WHO WISH TO ADOPT THIS BOOK; Acknowledgments; Part I: Creativity and the Roles of the Inventor, Innovator, and Entrepreneur; Chapter 1: Creativity and the Entrepreneurial Process; Chapter 2: Protecting Your Invention; Part II: Building Business Models; Chapter 3: Understanding Strategy Basics; Chapter 4: Strategies to Grow, Restructure, or Harvest Your Business; Chapter 5: Key Elements of a Business Model; Part III: Crafting Strategic Alliances; Chapter 6: Introduction to Strategic AlliancesChapter 7: Managing Alliances; Chapter 8: How Alliances Complete the Value Chain in Biotechnology and Pharmaceutical Business Models; Part IV: Understanding Legal Agreements; Chapter 9: Contract Law, Key Legal Agreements for Business, and Incorporation Issues; Chapter 10: Investment Agreements; Chapter 11: The Intellectual Property Landscape; Chapter 12: The Basics about Patents; Chap |