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Challenging corporate social responsibility : lessons for public relations from the casino industry

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	lessons for public relations from the casino industry
作者:	StraussJessalynn R.,
出版地:	London
出版者:	Routledge, Taylor & Francis Group;
出版年:	2015
面頁冊數:	161 p.24 cm.;
集叢名:	Routledge new directions in public relations and communication research
標題:	Casinos - Social aspects -
標題:	Casinos - Social aspects - Nevada -
標題:	Social responsibility of business. -
標題:	Casinos - Social aspects. -
ISBN:	978-0-415-70637-7bound
內容註:	Introduction CSR : walking the walk, talking the talk The casino industry grows up Understanding the global casino industry Casino city in the desert : history and context of Las Vegas, Nev CSR in Las Vegas Trouble points : implications of strategic CSR Conclusions and future directions.

Challenging corporate social responsibility : lessons for public relations from the casino industry
Strauss, Jessalynn R.

Challenging corporate social responsibility : lessons for public relations from the casino industry / Jessalynn R. Strauss - London : Routledge, Taylor & Francis Group, 2015. - 161 p. ; 24 cm.. - (Routledge new directions in public relations and communication research).
Introduction.
Includes bibliographical references (p. 134-155) and index..
ISBN 978-0-415-70637-7
CasinosCasinosSocial responsibility of business.Casinos -- Social aspects -- Social aspects -- Social aspects. -- Nevada

Challenging corporate social responsibility : lessons for public relations from the casino industry
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