嶺東科技大學 |

[NT 42591] Language: 簡体中文

[NT 5635] Back

Tourism marketing for cities and towns : using branding and events to attract tourists

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47348] Title Information:	using branding and events to attract tourists
[NT 47261] Author:	KolbBonita M.,
[NT 47351] Place of Publication:	London
[NT 47263] Published:	Routledge;
[NT 47352] Year of Publication:	2015
[NT 47264] Description:	xvi, 310 p.24 cm.;
[NT 47266] Subject:	City promotion. -
[NT 47266] Subject:	Tourism - Marketing -
[NT 47265] Notes:	Originally published: Amsterdam: Butterworth-Heinemann, 2006
[NT 50961] ISBN:	978-1-138-13351-8bound

Tourism marketing for cities and towns : using branding and events to attract tourists
Kolb, Bonita M.

Tourism marketing for cities and towns : using branding and events to attract tourists / Bonita M. Kolb - London : Routledge, 2015. - xvi, 310 p. ; 24 cm..
Originally published: Amsterdam: Butterworth-Heinemann, 2006.
Includes bibliographical references and index..
ISBN 978-1-138-13351-8
City promotion.Tourism -- Marketing

Tourism marketing for cities and towns : using branding and events to attract tourists
LDR:00625nam0 2200181 450 001 319926
005 20151103170300.0
010 1 $a 978-1-138-13351-8 $b bound $d NT$3409
100 $a 20161230e20152006m y0engy01 b
101 0 $a eng
102 $a gb
105 $a y a 001yy
200 1 $a Tourism marketing for cities and towns $e using branding and events to attract tourists $f Bonita M. Kolb
210 $a London $d 2015 $c Routledge
215 1 $a xvi, 310 p. $d 24 cm.
300 $a Originally published: Amsterdam: Butterworth-Heinemann, 2006
320 $a Includes bibliographical references and index.
606 # $a City promotion. $3 181263
606 # $a Tourism $x Marketing $2 lc $3 268821
676 $a 659.2930776
700 1 $a Kolb $b Bonita M. $3 181262
801 0 $a tw $b 嶺東科技大學圖書館