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[NT 33762] ISBD
Contemporary marketing
[NT 42944] Record Type:
[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47376] Uniform Titlee:
Contemporary marketing.
[NT 47261] Author:
KurtzDaniel L.,
[NT 47351] Place of Publication:
Australia
[NT 47263] Published:
South-Western;
[NT 47352] Year of Publication:
c2014
[NT 50960] Edition:
16th ed., International ed.
[NT 47264] Description:
1 v. (various pagings)col. ill. : 28 cm.;
[NT 47266] Subject:
Marketing. -
[NT 47265] Notes:
Previous ed.: 2012
[NT 50961] ISBN:
978-1-285-09259-1pbk.
Contemporary marketing
Kurtz, Daniel L.
Contemporary marketing
/ David L. Kurtz - 16th ed., International ed.. - Australia : South-Western, c2014. - 1 v. (various pagings) ; col. ill. ; 28 cm..
Previous ed.: 2012.
Includes bibliographical references and index..
ISBN 978-1-285-09259-1
Marketing.
Contemporary marketing
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16th ed., International ed.
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Previous ed.: 2012
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