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Advertising by design : generating and designing creative ideas across media

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47348] Title Information:	generating and designing creative ideas across media
[NT 47261] Author:	LandaRobin,
[NT 47351] Place of Publication:	Hoboken
[NT 47263] Published:	Wiley;
[NT 47352] Year of Publication:	c2022
[NT 50960] Edition:	4th ed.
[NT 47264] Description:	xii, 273 p.col. ill. : 28 cm.;
[NT 47266] Subject:	Advertising. -
[NT 47266] Subject:	Creative ability in business. -
[NT 50961] ISBN:	1-119-69149-4pbk.
[NT 50961] ISBN:	978-1-119-69149-5pbk.

Advertising by design : generating and designing creative ideas across media
Landa, Robin

Advertising by design : generating and designing creative ideas across media / Robin Landa - 4th ed.. - Hoboken : Wiley, c2022. - xii, 273 p. ; col. ill. ; 28 cm..
Includes bibliographical references and index..
ISBN 1-119-69149-4ISBN 978-1-119-69149-5
Advertising.Creative ability in business.

Advertising by design : generating and designing creative ideas across media
LDR:00610cam a2200193 450 001 342197
005 20211022140537.0
010 1 $a 1-119-69149-4 $b pbk. $d NT$1859
010 1 $a 978-1-119-69149-5 $b pbk. $d NT$1859
100 $a 20211022d2022 u y0engy50 b
101 0 $a eng
102 $a us
105 $a a a 001yy
200 1 $a Advertising by design $e generating and designing creative ideas across media $f Robin Landa
205 $a 4th ed.
210 $a Hoboken $d c2022 $c Wiley
215 1 $a xii, 273 p. $c col. ill. $d 28 cm.
320 $a Includes bibliographical references and index.
606 # $a Advertising. $3 33380
606 # $a Creative ability in business. $3 89586
676 $a 659.1
700 1 $a Landa $b Robin $3 148881
801 0 $a tw $b 嶺東科技大學圖書館

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