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Place event marketing in the Asia Pacific Region : branding and promotion in cities

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	branding and promotion in cities
其他作者:	CudnyWaldemar,
出版地:	Abingdon, Oxon
出版者:	Routledge;
出版年:	2021
面頁冊數:	xi, 182 p.ill. : 24 cm.;
集叢名:	Routledge contemporary perspectives on urban growth, innovation and change
標題:	Special events - Marketing. -
標題:	Place marketing - Pacific Area. -
標題:	Economic development - Pacific Area. -
ISBN:	0-367-42354-5bound
ISBN:	978-0-367-42354-4bound

Place event marketing in the Asia Pacific Region : branding and promotion in cities
Place event marketing in the Asia Pacific Region : branding and promotion in cities / edited by Waldemar Cudny - Abingdon, Oxon : Routledge, 2021. - xi, 182 p. ; ill. ; 24 cm.. - (Routledge contemporary perspectives on urban growth, innovation and change).
Includes bibliographical references and index..
ISBN 0-367-42354-5ISBN 978-0-367-42354-4
Special events Place marketing Economic development -- Marketing. -- Pacific Area. -- Pacific Area.

Cudny, Waldemar

Place event marketing in the Asia Pacific Region : branding and promotion in cities
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