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Cross-cultural marketing : European perspectives

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	European perspectives
其他作者:	VescoviTiziano,
出版地:	Cheltenham, UK
出版者:	Edward Elgar Publishing;
出版年:	2022
面頁冊數:	xiii, 338 p.ill. : 25 cm.;
標題:	East and West - Cross-cultural studies. -
標題:	Intercultural communication - Cross-cultural studies. - Europe -
標題:	Marketing - Cross-cultural studies. - Europe -
ISBN:	978-1-80088-976-7pbk.
ISBN:	1-80088-976-3pbk.

Cross-cultural marketing : European perspectives
Cross-cultural marketing : European perspectives / edited by Tiziano Vescovi - Cheltenham, UK : Edward Elgar Publishing, 2022. - xiii, 338 p. ; ill. ; 25 cm..
Includes bibliographical references and index..
ISBN 978-1-80088-976-7ISBN 1-80088-976-3
East and WestIntercultural communicationMarketing -- Cross-cultural studies. -- Cross-cultural studies. -- Cross-cultural studies. -- Europe -- Europe

Vescovi, Tiziano

Cross-cultural marketing : European perspectives
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606 # $a Marketing $y Europe $x Cross-cultural studies. $2 lc $3 418933
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702 1 $a Vescovi $b Tiziano $4 edited $3 419235
801 0 $a tw $b 嶺東科技大學圖書館

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