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The fundamentals of fashion management

紀錄類型:	書目-語言資料,印刷品 : 單行本
作者:	DillonSusan,
出版地:	London
出版者:	Bloomsbury Visual Arts;
出版年:	c2018
版本:	2nd ed.
面頁冊數:	vii, 192 p.col. ill., col. charts : 23 cm.;
標題:	Clothing trade - Management -
標題:	Fashion merchandising. -
標題:	Fashion merchandising - Study and teaching -
標題:	Fashion design - Study and teaching -
標題:	Advertising - Fashion -
附註:	First published by AVA Publishing SA, 2011
ISBN:	978-1-4742-7121-9pbk.
內容註:	The business of fashion -- Fashion trend prediction -- Getting a product to market -- Fashion transition -- Fashion marketing and communication -- The fashion machine -- Fashion entrepreneurship and management

The fundamentals of fashion management
Dillon, Susan

The fundamentals of fashion management / Susan Dillon - 2nd ed.. - London : Bloomsbury Visual Arts, c2018. - vii, 192 p. ; col. ill., col. charts ; 23 cm..
The business of fashion -- Fashion trend prediction -- Getting a product to market -- Fashion transition -- Fashion marketing and communication -- The fashion machine -- Fashion entrepreneurship and management.
First published by AVA Publishing SA, 2011.
Includes bibliographical references (p. 187) and index..
ISBN 978-1-4742-7121-9
Clothing tradeFashion merchandising.Fashion merchandisingFashion designAdvertising -- Management -- Study and teaching -- Study and teaching -- Fashion

The fundamentals of fashion management
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