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Basic advertisting

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47261] Author:	JugenheimerDonald W.,
[NT 47353] Alternative Intellectual Responsibility:	WhiteGordon E.,
[NT 47351] Place of Publication:	Ohio
[NT 47263] Published:	South-Western;
[NT 47352] Year of Publication:	c1991
[NT 47264] Description:	xv, 461p.photo : 24cm.;
[NT 47266] Subject:	Advertising. -
[NT 47265] Notes:	Includes bibliographies and index.
[NT 50961] ISBN:	0-534-98324-3pbk.

Basic advertisting
Jugenheimer, Donald W.

Basic advertisting / Donald W. Jugenheimer, Gordon E. White - Ohio : South-Western, c1991. - xv, 461p. ; photo ; 24cm..
Includes bibliographies and index..
ISBN 0-534-98324-3
Advertising.

White, Gordon E.

Basic advertisting
LDR:00402nam0 2200133 450 001 60521
010 1 $a 0-534-98324-3 $b pbk. $d NT$357
100 $a 20100306d1991 y0engy09 e
101 0 $a eng
200 0 $a Basic advertisting $f Donald W. Jugenheimer, Gordon E. White
210 $a Ohio $d c1991 $c South-Western
215 1 $a xv, 461p. $c photo $d 24cm.
300 $a Includes bibliographies and index.
606 # 1 $a Advertising. $3 33380
676 $a 659.1
700 1 $a Jugenheimer $b Donald W. $3 52872
701 1 $a White $b Gordon E. $3 52873
801 0 $b 嶺東科技大學圖書館

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