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Modern institutional advertising : I...

Flanagan, George A.

Modern institutional advertising : Including corporate,corporate image, association, service,and all other major forms of non-productadvertising.

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	Including corporate,corporate image, association, service,and all other major forms of non-productadvertising.
作者:	FlanaganGeorge A.,
出版地:	New York
出版者:	McGraw-Hill;
出版年:	c1967
面頁冊數:	xii, 299p.ill. : 24cm.;
標題:	Industrial publicity. -
標題:	Corporate image. -
標題:	Institutional advertising. -
附註:	Includes index.
ISBN:	bound

Modern institutional advertising : Including corporate,corporate image, association, service,and all other major forms of non-productadvertising.
Flanagan, George A.

Modern institutional advertising : Including corporate,corporate image, association, service,and all other major forms of non-productadvertising. / George A. Flanagan - New York : McGraw-Hill, c1967. - xii, 299p. ; ill. ; 24cm..
Includes index..
Industrial publicity.Corporate image.Institutional advertising.

Modern institutional advertising : Including corporate,corporate image, association, service,and all other major forms of non-productadvertising.
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101 0 $a eng
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215 1 $a xii, 299p. $c ill. $d 24cm.
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517 $a Including corporate,corporate image, association, service,and all other major forms of non-productadvertising.
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606 1 $a Corporate image. $3 67071
606 1 $a Institutional advertising. $3 89697
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700 1 $a Flanagan $b George A. $3 89695
801 0 $b 嶺東科技大學圖書館