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Titles
Professions - Marketing.
Overview
Works: | 3 works in 3 publications in 1 languages |
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Titles
Services marketing : people, technology, strategy
by:
Lovelock, Christopher; Wirtz, Jochen
(Language materials, printed)
Services marketing in Asia : managing people technology and strategy
by:
Keh, Hean Tat; Wirtz, Jochen; Lovelock, Christopher
(Language materials, printed)
Professional services : text and cases
by:
DeLong, Thomas; Nanda, Ashish
(Language materials, printed)