Consumers - Research.

The why of consumption : contemporary perspectives on consumer motives, goals, and desire by: Ratneshwar, S.; Mick, David Glen; Huffman, Cynthia (Language materials, printed)

Doing research projects in marketing, management and consumer research by: Hackley, Chris (Language materials, printed)

Body of truth : leveraging what consumers can't or won't say by: Hill, Dan (Language materials, printed)