Advertising - Psychological aspects.

[NT 60487] Overview

[NT 60478] Works:	4 [NT 60520] works in 4 [NT 60521] publications in 1 [NT 60522] languages

[NT 60480] Titles

The psychology of advertising [NT 59711] by: Fennis, Bob Michael (1968-); Stroebe, Wolfgang ([NT 1579] Language materials, printed)

Life after the 30-second spot : Energize your brand with a bold mix of alternatives to traditional advertising [NT 59711] by: Jaffe, Joseph ([NT 1579] Language materials, printed)

Advertising : new techniques for visual seduction [NT 59711] by: Rempen, Thomas; Stoklossa, Uwe ([NT 1579] Language materials, printed)

Persuasion in advertising [NT 59711] by: O'Shaughnessy, Nicholas Jackson; O'Shaughnessy, John ([NT 1579] Language materials, printed)