Marketing - Cost effectiveness - Measurement.

[NT 60487] Overview

[NT 60478] Works:	1 [NT 60520] works in 1 [NT 60521] publications in 1 [NT 60522] languages

[NT 60480] Titles

Marketing and the bottom line : the marketing metrics to pump up cash flow [NT 59711] by: Ambler, Tim ([NT 1579] Language materials, printed)