High technology - Marketing.

[NT 60487] Overview

[NT 60478] Works:	4 [NT 60520] works in 4 [NT 60521] publications in 1 [NT 60522] languages

[NT 60480] Titles

Customer-driven marketing : lessons from entrepreneurial technology companies [NT 59711] by: Smilor, Raymond W. ([NT 1579] Language materials, printed)

Bringing new technology to market [NT 59711] by: Allen, Kathleen R. ([NT 1579] Language materials, printed)

Warp-speed branding : the impact of technology on marketing [NT 59711] by: Winkler, Agnieszka ([NT 1579] Language materials, printed)

The chasm companion : a fieldbook to Crossing the chasm and Inside the Tornado [NT 59711] by: Wiefels, Paul; Moore, Geoffrey A. ([NT 1579] Language materials, printed)