High technology - Marketing.

Customer-driven marketing : lessons from entrepreneurial technology companies by: Smilor, Raymond W. (Language materials, printed)

Bringing new technology to market by: Allen, Kathleen R. (Language materials, printed)

Warp-speed branding : the impact of technology on marketing by: Winkler, Agnieszka (Language materials, printed)

The chasm companion : a fieldbook to Crossing the chasm and Inside the Tornado by: Wiefels, Paul; Moore, Geoffrey A. (Language materials, printed)