Database marketing - Planning.

[NT 60487] Overview

[NT 60478] Works:	1 [NT 60520] works in 1 [NT 60521] publications in 1 [NT 60522] languages

[NT 60480] Titles

Strategic database marketing : The masterplan for starting and managing a profitable, customer-based marketing program [NT 59711] by: Hughes, Arthur Middleton ([NT 1579] Language materials, printed)