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Customer behavior : consumer behavior and beyond

Record Type:	Language materials, printed : monographic
Title Information:	consumer behavior and beyond
Author:	ShethJagdish N.,
Alternative Intellectual Responsibility:	NewmanBruce,
Alternative Intellectual Responsibility:	MittalBanwari,
Place of Publication:	Fort Worth
Published:	Dryden Press;
Year of Publication:	c1999
Description:	xxxii, 799, [52]p.col. ill. : 26cm.;
Series:	Dryden Press series in marketing
Subject:	Marketing. -
Subject:	Consumer satisfaction. -
Subject:	Consumers' preferences. -
Subject:	Consumer behavior. -
Notes:	Includes bibliographical references and indexes.
ISBN:	0-03-098016-Xbound

Customer behavior : consumer behavior and beyond
Sheth, Jagdish N.

Customer behavior : consumer behavior and beyond / Jagdish N. Sheth, Banwari Mittal, Bruce Newman - Fort Worth : Dryden Press, c1999. - xxxii, 799, [52]p. ; col. ill. ; 26cm.. - (Dryden Press series in marketing).
Includes bibliographical references and indexes..
ISBN 0-03-098016-X
Marketing.Consumer satisfaction.Consumers' preferences.Consumer behavior.

Newman, Bruce

Customer behavior : consumer behavior and beyond
LDR:00526nam2 2200145 450 001 96324
010 1 $a 0-03-098016-X $b bound $d NT$1160
100 $a 20100306d2010 m y0engy01 b
101 0 $a eng
200 0 $a Customer behavior $e consumer behavior and beyond $f Jagdish N. Sheth, Banwari Mittal, Bruce Newman
210 $a Fort Worth $d c1999 $c Dryden Press
215 1 $a xxxii, 799, [52]p. $c col. ill. $d 26cm.
225 0 # $a Dryden Press series in marketing
300 $a Includes bibliographical references and indexes.
606 # 1 $a Marketing. $3 21195
606 # 1 $a Consumer satisfaction. $3 82506
606 # 1 $a Consumers' preferences. $3 89686
606 # 1 $a Consumer behavior. $3 33388
676 $a 658.8342
700 1 $a Sheth $b Jagdish N. $3 89683
701 1 $a Newman $b Bruce $3 89685
701 1 $a Mittal $b Banwari $3 89684
801 0 $b 嶺東科技大學圖書館

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