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Market entropy : how to manage chaos and uncertainty for improving organizational performance

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47348] Title Information:	how to manage chaos and uncertainty for improving organizational performance
[NT 47261] Author:	Rajagopal
[NT 47351] Place of Publication:	New York, NY
[NT 47263] Published:	Business Expert Press;
[NT 47352] Year of Publication:	2020
[NT 47264] Description:	xix, 159p.ill. : 23 cm.;
[NT 47298] Series:	Marketing collection
[NT 47266] Subject:	Strategic planning. -
[NT 47266] Subject:	Marketing research. -
[NT 47266] Subject:	Marketing - Management. -
[NT 47266] Subject:	Consumer behavior. -
[NT 47266] Subject:	Business planning. -
[NT 50961] ISBN:	978-1-95152-788-4pbk.
[NT 60779] Content Note:	Competitive market dynamics -- Contextual market entropy -- Innovation and technology -- Cognitive ergonomics -- Managing market chaos.

Market entropy : how to manage chaos and uncertainty for improving organizational performance
Rajagopal

Market entropy : how to manage chaos and uncertainty for improving organizational performance / Rajagopal - New York, NY : Business Expert Press, 2020. - xix, 159p. ; ill. ; 23 cm.. - (Marketing collection).
Competitive market dynamics -- Contextual market entropy -- Innovation and technology -- Cognitive ergonomics -- Managing market chaos..
Includes bibliographical references and index..
ISBN 978-1-95152-788-4
Strategic planning.Marketing research.MarketingConsumer behavior.Business planning. -- Management.

Market entropy : how to manage chaos and uncertainty for improving organizational performance
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