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[NT 60487] Overview
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[NT 60480] Titles
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[NT 60479] Subjects
Hackley, Chris
[NT 60487] Overview
[NT 60478] Works:
3 [NT 60520] works in 3 [NT 60521] publications in 1 [NT 60522] languages
[NT 60480] Titles
Advertising and promotion : an integrated marketing communications approach
[NT 59711] by: Hackley, Chris
([NT 1579] Language materials, printed)
Doing research projects in marketing, management and consumer research
[NT 59711] by: Hackley, Chris
([NT 1579] Language materials, printed)
Advertising and promotion : communicating brands
[NT 59711] by: Hackley, Chris
([NT 1579] Language materials, printed)
[NT 60479] Subjects
Sales promotion.
Consumers - Research.
Marketing research.
658.0072
Advertising - Brand name products.
659.1
Advertising.
Management - Research.
Advertising - Social aspects.
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