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Lovelock, Christopher H.

概要

作品:	5 作品在 4 項出版品 1 種語言

書目資訊

Managing services : marketing, operations, and human resources by: Lovelock, Christopher H. (書目-語言資料,印刷品)

Services marketing by: Lovelock, Christopher H. (書目-語言資料,印刷品)

Services marketing : people, technology, strategy by: Lovelock, Christopher H.; Wirtz, Jochen (書目-語言資料,印刷品)

Marketing challenges : cases and exercises by: Weinberg, Charles B.; Lovelock, Christopher H. (書目-語言資料,印刷品)

Managing services : marketing, operations, and human resources and human resouces by: Lovelock, Christopher H. (書目-語言資料,印刷品)

主題

Marketing - Case studies. Professions 658.8 Service industries - Management. Marketing Customer services Service industries Marketing - Problems, exercises, etc. 658.4

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