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Sense : the art and science of creating lasting brands

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47348] Title Information:	the art and science of creating lasting brands
[NT 47262] Corporate Body:	Lippincott Mercer
[NT 47351] Place of Publication:	Gloucester, Mass.
[NT 47263] Published:	Rockport;
[NT 47352] Year of Publication:	2004
[NT 47264] Description:	2 v. in 1 (220, 287 p.)col. ill. : 31 cm.;
[NT 47266] Subject:	Corporate image. -
[NT 47266] Subject:	Product management. -
[NT 47265] Notes:	Includes indexes.
[NT 50961] ISBN:	1-59253-014-1pbk.

Sense : the art and science of creating lasting brands
Lippincott Mercer

Sense : the art and science of creating lasting brands / Lippincott Mercer - Gloucester, Mass. : Rockport, 2004. - 2 v. in 1 (220, 287 p.) ; col. ill. ; 31 cm..
Includes indexes..
ISBN 1-59253-014-1
Corporate image.Product management.

Sense : the art and science of creating lasting brands
LDR:00456nam 2200145 450 001 207373
009 00192832
010 1 $a 1-59253-014-1 $b pbk. $d NT＄1925
100 $a 20100306 2004 0chiy09 e
101 0 $a eng
200 1 $a Sense $e the art and science of creating lasting brands $f Lippincott Mercer
210 $a Gloucester, Mass. $d 2004 $c Rockport
215 1 $a 2 v. in 1 (220, 287 p.) $c col. ill. $d 31 cm.
300 $a Includes indexes.
606 1 $a Corporate image. $3 67071
606 1 $a Product management. $3 77490
676 $a 658.827
710 0 2 $a Lippincott Mercer $3 207983
801 0 $b 嶺東科技大學圖書館

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