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Critical marketing : contemporary issues in marketing

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47348] Title Information:	contemporary issues in marketing
[NT 47261] Author:	BrownlieDouglas,
[NT 47353] Alternative Intellectual Responsibility:	TadajewskiMark,
[NT 47351] Place of Publication:	Chichester, UK
[NT 47263] Published:	John Wiley & Sons;
[NT 47352] Year of Publication:	c2008
[NT 47264] Description:	ix, 401 p.26 cm.;
[NT 47266] Subject:	Social marketing. -
[NT 47266] Subject:	Marketing. -
[NT 47266] Subject:	Marketing research. -
[NT 47266] Subject:	Green marketing. -
[NT 47266] Subject:	Consumer behavior. -
[NT 47265] Notes:	Includes bibliographical references and index.
[NT 50961] ISBN:	0-470-51198-2pbk.
[NT 50961] ISBN:	9780470511985pbk.

Critical marketing : contemporary issues in marketing
Brownlie, Douglas

Critical marketing : contemporary issues in marketing / edited by Douglas Brownlie, Mark Tadajewski - Chichester, UK : John Wiley & Sons, c2008. - ix, 401 p. ; 26 cm..
Includes bibliographical references and index..
ISBN 0-470-51198-2ISBN 9780470511985
Social marketing.Marketing.Marketing research.Green marketing.Consumer behavior.

Tadajewski, Mark

Critical marketing : contemporary issues in marketing
LDR:00504cam 2200145 i 4500 001 213150
010 1 $a 0-470-51198-2 $b pbk. $d NT$2263
010 1 $a 9780470511985 $b pbk. $d NT$2263
100 $a 20100306d m y0chib
101 0 $a eng
200 0 $a Critical marketing $e contemporary issues in marketing $f edited by Douglas Brownlie, Mark Tadajewski
210 $a Chichester, UK $d c2008 $c John Wiley & Sons
215 1 $a ix, 401 p. $d 26 cm.
300 $a Includes bibliographical references and index.
606 # 1 $a Social marketing. $3 82412
606 # 1 $a Marketing. $3 21195
606 # 1 $a Marketing research. $3 52819
606 # 1 $a Green marketing. $3 82487
606 # 1 $a Consumer behavior. $3 33388
676 $a 658.8
700 1 $a Brownlie $b Douglas $4 edited $3 215056
701 1 $a Tadajewski $b Mark $4 edited $3 215057
801 0 $b 嶺東科技大學圖書館

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