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沒預算照樣有勝算的行銷創意術

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47261] Author:	海曼
[NT 47354] Secondary Intellectual Responsibility:	曹嬿恆,
[NT 47351] Place of Publication:	臺北市
[NT 47263] Published:	商周出版：家庭傳媒城邦分公司發行;
[NT 47352] Year of Publication:	2011[民100]
[NT 50960] Edition:	初版
[NT 47264] Description:	255面21公分;
[NT 47298] Series:	新商業周刊叢書；BW0427
[NT 47266] Subject:	行銷學 -
[NT 47266] Subject:	廣告 -
[NT 47266] Subject:	中小企業管理 -
[NT 47265] Notes:	譯自 : All you need is a good idea! : how to create marketing messages that actually get results
[NT 50961] ISBN:	9789861209104平裝

沒預算照樣有勝算的行銷創意術
海曼

沒預算照樣有勝算的行銷創意術 / 傑.海曼(Jay H. Heyman)著 ; 曹嬿恆譯 - 初版. - 臺北市 : 商周出版：家庭傳媒城邦分公司發行, 2011[民100]. - 255面 ; 21公分. - (新商業周刊叢書；BW0427).
譯自 : All you need is a good idea! : how to create marketing messages that actually get results.
ISBN 9789861209104
行銷學廣告中小企業管理

曹, 嬿恆

沒預算照樣有勝算的行銷創意術
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010 0 $a 9789861209104 $b 平裝 $d 新臺幣280元
100 $a 20110830d2011 k y0chiy09 e
101 1 $a chi $c eng
102 $a tw
105 $a y z 000yy
200 1 $a 沒預算照樣有勝算的行銷創意術 $f 傑.海曼(Jay H. Heyman)著 $g 曹嬿恆譯
205 $a 初版
210 $a 臺北市 $d 2011[民100] $c 商周出版：家庭傳媒城邦分公司發行
215 0 $a 255面 $d 21公分
225 2 # $a 新商業周刊叢書；BW0427
225 2 # $a 新商叢；BW0427
300 $a 譯自 : All you need is a good idea! : how to create marketing messages that actually get results
527 0 0 $a All you need is a good idea! : how to create marketing messages that actually get results
606 # $a 行銷學 $3 1765
606 # $a 廣告 $3 1508
606 # $a 中小企業管理 $3 257820
681 $a 496 $b 828:2
700 1 $a 海曼 $c (Heyman, Jay H.) $4 著 $3 267151
702 1 $a 曹 $b 嬿恆 $4 譯 $3 51306
801 0 $a tw $b 嶺東科技大學圖書館

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