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Seduction by contract : law, economics, and psychology in consumer markets

[NT 42944] Record Type:	[NT 8598] Electronic resources : [NT 40817] monographic
[NT 47348] Title Information:	law, economics, and psychology in consumer markets
[NT 47261] Author:	Bar-GillOren,
[NT 47351] Place of Publication:	Oxford
[NT 47263] Published:	Oxford University Press;
[NT 47352] Year of Publication:	2012
[NT 47264] Description:	1 online resourceill. :
[NT 47266] Subject:	Consumer contracts -
[NT 47266] Subject:	Marketing -
[NT 47266] Subject:	Consumers - Attitudes -
[NT 51458] Online resource:	http://dx.doi.org/10.1093/acprof:oso/9780199663361.001.0001
[NT 47265] Notes:	Description based on online resource; title from PDF title page (viewed on Aug. 24, 2012)
[NT 51398] Summary:	'Seduction by Contract' explains how consumer contracts emerge from market forces and consumer psychology. Consumers' predictable mistakes - they are short-sighted, optimistic, and imperfectly rational - compel sellers to compete by hiding the true costs of products in complex, misleading contracts. Only better law can overcome the market's failure.
[NT 50961] ISBN:	9780191751660ebook
[NT 50961] ISBN:	9780199663361Print version

Seduction by contract : law, economics, and psychology in consumer markets
Bar-Gill, Oren

Seduction by contract : law, economics, and psychology in consumer markets / Oren Bar-Gill. - Oxford : Oxford University Press, 2012. - 1 online resource ; ill..
Description based on online resource; title from PDF title page (viewed on Aug. 24, 2012).
Includes bibliographical references and index.
ISBN 9780191751660ISBN 9780199663361
Consumer contractsMarketingConsumers -- Attitudes

Seduction by contract : law, economics, and psychology in consumer markets
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010 1 $a 9780199663361 $b Print version
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200 1 $a Seduction by contract $e law, economics, and psychology in consumer markets $f Oren Bar-Gill.
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210 $a Oxford $d 2012 $c Oxford University Press
215 $a 1 online resource $c ill.
300 $a Description based on online resource; title from PDF title page (viewed on Aug. 24, 2012)
320 $a Includes bibliographical references and index
330 $a 'Seduction by Contract' explains how consumer contracts emerge from market forces and consumer psychology. Consumers' predictable mistakes - they are short-sighted, optimistic, and imperfectly rational - compel sellers to compete by hiding the true costs of products in complex, misleading contracts. Only better law can overcome the market's failure.
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606 $a Consumers $x Attitudes $2 lc $3 275157
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700 1 $a Bar-Gill $b Oren $3 302128
801 0 $a tw $b ltu
856 4 0 $3 Oxford scholarship online $u http://dx.doi.org/10.1093/acprof:oso/9780199663361.001.0001

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