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Marketing research

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47261] Author:	AakerDavid A.,
[NT 47353] Alternative Intellectual Responsibility:	DayGeorge S.,
[NT 47351] Place of Publication:	New York
[NT 47263] Published:	John Wiley & Sons;
[NT 47352] Year of Publication:	1990
[NT 50960] Edition:	4th ed.
[NT 47264] Description:	xiv, [768] p.photos : 24cm.;
[NT 50961] ISBN:	0-471-51735-6pbk.

Marketing research
Aaker, David A.

Marketing research / David A. Aaker, George S. Day - 4th ed.. - New York : John Wiley & Sons, 1990. - xiv, [768] p. ; photos ; 24cm..
ISBN 0-471-51735-6

Day, George S.

Marketing research
LDR:00375nam0 2200133 450 001 37522
010 1 $a 0-471-51735-6 $b pbk. $d NT$507
100 $a 20100306d1990 y0engy09 e
101 0 $a eng
200 0 $a Marketing research $f David A. Aaker, George S. Day
205 $a 4th ed.
210 $a New York $d 1990 $c John Wiley & Sons
215 1 $a xiv, [768] p. $c photos $d 24cm.
676 $a 658.83
700 1 $a Aaker $b David A. $3 33360
701 1 $a Day $b George S. $3 33318
801 0 $b 嶺東科技大學圖書館

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