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Marketing management casebook

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47261] Author:	DavisRobert Tyrrell,
[NT 47353] Alternative Intellectual Responsibility:	BoydHarper W.,
[NT 47353] Alternative Intellectual Responsibility:	WebsterFrederick E.,
[NT 47351] Place of Publication:	Homewood, Ill.
[NT 47263] Published:	R. D. Irwin;
[NT 47352] Year of Publication:	c1980
[NT 50960] Edition:	3rd ed.
[NT 47264] Description:	viii, 744p.ill. : 24cm.;
[NT 47266] Subject:	Marketing--Management--Case studies. -
[NT 47265] Notes:	Previous(1976)ed. edited by H. W.Boyd and R. T. Davis.
[NT 50961] ISBN:	0-256-02347-6bound

Marketing management casebook
Davis, Robert Tyrrell

Marketing management casebook / edited by Robert Tyrrell Davis, Harper W. Boyd, Frederick E. Webster - 3rd ed.. - Homewood, Ill. : R. D. Irwin, c1980. - viii, 744p. ; ill. ; 24cm..
Previous(1976)ed. edited by H. W.Boyd and R. T. Davis..
ISBN 0-256-02347-6
Marketing--Management--Case studies.

Boyd, Harper W.

Marketing management casebook
LDR:00499nam 2200145 450 001 89957
010 1 $a 0-256-02347-6 $b bound $d NT$300
100 $a 20100306 1980 0chiy09 e
101 0 $a eng
200 0 $a Marketing management casebook $f edited by Robert Tyrrell Davis, Harper W. Boyd, Frederick E. Webster
205 $a 3rd ed.
210 $a Homewood, Ill. $d c1980 $c R. D. Irwin
215 1 $a viii, 744p. $c ill. $d 24cm.
300 $a Previous(1976)ed. edited by H. W.Boyd and R. T. Davis.
606 # 1 $a Marketing--Management--Case studies. $3 82419
676 $a 658.8
700 1 $a Davis $b Robert Tyrrell $4 edited $3 82452
701 1 $a Boyd $b Harper W. $4 edited $3 70815
701 1 $a Webster $b Frederick E. $4 edited $3 82453
801 0 $b 嶺東科技大學圖書館

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