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Strategic market management

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47261] Author:	AakerDavid A.,
[NT 47351] Place of Publication:	New York
[NT 47263] Published:	John Wiley & Sons;
[NT 47352] Year of Publication:	c1998
[NT 50960] Edition:	5th ed.
[NT 47264] Description:	xiv, 330p.ill. : 23cm.;
[NT 47266] Subject:	Marketing - Mangement. -
[NT 47265] Notes:	Includes bibliographical references and index.
[NT 50961] ISBN:	0-471-17743-1pbk.

Strategic market management
Aaker, David A.

Strategic market management / David A. Aaker - 5th ed.. - New York : John Wiley & Sons, c1998. - xiv, 330p. ; ill. ; 23cm..
Includes bibliographical references and index..
ISBN 0-471-17743-1
Marketing - Mangement.

Strategic market management
LDR:00452nam 2200157 450 001 89971
009 00070662
010 1 $a 0-471-17743-1 $b pbk. $d NT＄720.0
100 $a 20100306 1998 0chiy09 e
101 0 $a eng
200 0 $a Strategic market management $f David A. Aaker
205 $a 5th ed.
210 $a New York $d c1998 $c John Wiley & Sons
215 1 $a xiv, 330p. $c ill. $d 23cm.
300 $a Includes bibliographical references and index.
606 1 $a Marketing - Mangement. $3 82425
676 $a 658.8
700 1 $a Aaker $b David A. $3 33360
801 0 $b 嶺東科技大學圖書館

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