Marketing - Management - Case studies.

Strategic marketing problems : cases and comments [NT 59711] by: Kerin, Roger A.; Peterson, Robert A. ([NT 1579] Language materials, printed)

Marketing strategy [NT 59711] by: Hartline, Michael D.; Ferrell, O. C. ([NT 1579] Language materials, printed)

The development of marketing management : the case of the USA, c. 1910-1940 [NT 59711] by: Usui, Kazuo ([NT 1579] Language materials, printed)

The manager's guide to competitive marketing strategies [NT 59711] by: Paley, Norton ([NT 1579] Language materials, printed)

Marketing management casebook [NT 59711] by: Webster, Jr., Frederick E.; Boyd, Jr., Harper W.; Davis, Robert T. ([NT 1579] Language materials, printed)

Cases in strategic marketing [NT 59711] by: Brown, Lew G.; Rosenthal, David ([NT 1579] Language materials, printed)

Introduction to marketing management : text and cases [NT 59711] by: Rewoldt, Steward Henry; Scott, James Dacon; Warshaw, Martin R. ([NT 1579] Language materials, printed)

Marketing management : strategy and cases [NT 59711] by: Dalrymple, Douglas J.; Parsons, Leonard J. ([NT 1579] Language materials, printed)

Marketing management : text and cases [NT 59711] by: Parsons, Leonard J.; Dalrymple, Douglas J. ([NT 1579] Language materials, printed)

Internal marketing : tools and concepts for customer-focused management [NT 59711] by: Rafiq, Mohammed; Ahmed, Pervaiz K. ([NT 1579] Language materials, printed)