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Customer winback : how to recapture lost customers and keep them loyal

Record Type:	Language materials, printed : monographic
Title Information:	how to recapture lost customers and keep them loyal
Author:	GriffinJill,
Alternative Intellectual Responsibility:	LowensteinMichael W.,
Place of Publication:	San Francisco
Published:	Jossey-Bass;
Year of Publication:	c2001
Description:	xxii, 314 p.ill. : 24 cm.;
Series:	The Jossey-Bass business & management series
Subject:	Customer loyalty. -
Subject:	Customer services. -
Subject:	Customer relations. -
Notes:	Includes bibliographical references (p. 291-301) and indexes.
ISBN:	0-7879-4667-2bound.

Customer winback : how to recapture lost customers and keep them loyal
Griffin, Jill

Customer winback : how to recapture lost customers and keep them loyal / Jill Griffin, Michael W. Lowenstein - San Francisco : Jossey-Bass, c2001. - xxii, 314 p. ; ill. ; 24 cm.. - (The Jossey-Bass business & management series).
Includes bibliographical references (p. 291-301) and indexes..
ISBN 0-7879-4667-2
Customer loyalty.Customer services.Customer relations.

Lowenstein, Michael W.

Customer winback : how to recapture lost customers and keep them loyal
LDR:00555nam 2200145 450 001 120872
010 1 $a 0-7879-4667-2 $b bound. $d NT$1164
100 $a 20100306d2001 m y0engy09 b
101 0 $a eng
200 0 $a Customer winback $e how to recapture lost customers and keep them loyal $f Jill Griffin, Michael W. Lowenstein
210 $a San Francisco $d c2001 $c Jossey-Bass
215 1 $a xxii, 314 p. $c ill. $d 24 cm.
225 0 # $a The Jossey-Bass business & management series
300 $a Includes bibliographical references (p. 291-301) and indexes.
606 # 1 $a Customer loyalty. $3 99052
606 # 1 $a Customer services. $3 2181
606 # 1 $a Customer relations. $3 2154
676 $a 658.812
700 1 $a Griffin $b Jill $3 117755
701 1 $a Lowenstein $b Michael W. $3 117756
801 0 $b 嶺東科技大學圖書館

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