Marketing - Management.

Marketing management : a strategic decision-making approach by: Boyd, Harper W. ... [et al.] (書目-語言資料,印刷品)

Ten deadly marketing sins : signs and solutions by: Kotler, Philip (書目-語言資料,印刷品)

Harvard business review on marketing by: (書目-語言資料,印刷品)

Business development : a market-oriented perspective by: Sörensen, Hans Eibe (書目-語言資料,印刷品)

The dollarization discipline : how smart companies create customer value-- and profit from it by: Gregory, Richard C.; Fox, Jeffrey J. (書目-語言資料,印刷品)

Basic marketing : a managerial approach by: McCarthy, E. Jerome; Perreault, William D. (書目-語言資料,印刷品)

Commercial operations management : process and technology to support commercial activities by: Tomar, Ravinder (書目-語言資料,印刷品)

Basic marketing : a managerial approach by: McCarthy, E. Jerome; Perreault, William D. (書目-語言資料,印刷品)

Basic marketing : a global-managerial approach by: Perreault, William D.; McCarthy, E. Jerome (書目-語言資料,印刷品)

Capitalizing on marketing trends : leading CMOs on analyzing recent trends, catering to customer needs, and adjusting your business to the economic climate by: (書目-語言資料,印刷品)