Marketing - Case studies.

Connecting with consumers : marketing for new marketplace realities [NT 59711] by: Kimmel, Allan J. ([NT 1579] Language materials, printed)

Data-driven marketing : the 15 metrics everyone in marketing should know [NT 59711] by: Jeffery, Mark ([NT 1579] Language materials, printed)

Principles and practice of marketing [NT 59711] by: Blythe, Jim ([NT 1579] Language materials, printed)

Marketing : a critical introduction [NT 59711] by: Hackley, Christopher E. ([NT 1579] Language materials, printed)

Strategic marketing cases and applications [NT 59711] by: Cravens, David W.; Lamb, Charles W. ([NT 1579] Language materials, printed)

Marketing mistakes [NT 59711] by: Hartley, Robert F. ([NT 1579] Language materials, printed)

Marketing challenges : cases and exercises [NT 59711] by: Lovelock, Christopher H.; Weinberg, Charles B. ([NT 1579] Language materials, printed)

Fundamentals of marketing [NT 59711] by: Stanton, William J. ([NT 1579] Language materials, printed)

Marketing : best practices [NT 59711] by: Czinkota, Michael R. ... [et al.] ([NT 1579] Language materials, printed)