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Special events - Marketing.

Overview
Works: 7 works in 7 publications in 1 languages
Titles
Consumer behavior knowledge for effective sports and event marketing by: Close, Angeline G.; Kahle, Lynn R. (Language materials, printed)
Dollars & events : how to succeed in the special events business by: Goldblatt, Joe Jeff; Supovitz, Frank (Language materials, printed)
Innovative marketing communications : strategies for the events industry by: Wood, Emma H.; Masterman, Guy (Language materials, printed)
 
 
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