Service industries - Marketing.

Services marketing : integrating customer focus across the firm [NT 59711] by: Bitner, Mary Jo; Gremler, Dwayne D.; Zeithaml, Valarie A. ([NT 1579] Language materials, printed)

Principles of services marketing [NT 59711] by: Palmer, Adrian ([NT 1579] Language materials, printed)

Services marketing : integrating customer focus across the firm [NT 59711] by: Wilson, Alan ... [et al.] ([NT 1579] Language materials, printed)

Marketing your service business [NT 59711] by: Ruskin-Brown, Ian ([NT 1579] Language materials, printed)

Agency account handling : avioding blood, sweat and tears [NT 59711] by: Sims, Michael ([NT 1579] Language materials, printed)

Services marketing : integrating customer focus across the firm [NT 59711] by: Bitner, Mary Jo; Zeithaml, Valarie A. ([NT 1579] Language materials, printed)

Services marketing : text and cases [NT 59711] by: Harris, Kim; Baron, Steve ([NT 1579] Language materials, printed)

Services marketing : people, technology, strategy [NT 59711] by: Lovelock, Christopher; Wirtz, Jochen ([NT 1579] Language materials, printed)

Services marketing in Asia : managing people technology and strategy [NT 59711] by: Keh, Hean Tat; Wirtz, Jochen; Lovelock, Christopher ([NT 1579] Language materials, printed)

Services marketing management [NT 59711] by: Pirrie, Angela; Mudie, Peter ([NT 1579] Language materials, printed)